Concepts

Color Me Healthy

Created for Tokyo Design Week, Palette lets you skip all those boring nutrition statistics in favor of a simpler guide to healthy eating: color. Consuming a rainbow of foods naturally leads to good nutrition, so this system encourages you along the way. It includes everything from clever packages that emphasize the shade of your lunch to Color Cafes where you can get in-person nutrition advice. There’s even an iPhone app to track your diet and make food recommendations. “We wanted to help people sustain behavioral change over time,” says Gretchen Wustrack, design lead, Asia, IDEO.

The system’s colors appeal to people on an emotional level and as judge Jack Bredenfoerder notes, actually help you make the right selection of food in a very pleasurable way. “I think good design connects on an intuitive level right away with a person,” he says about the project. “I believe in the power of color.”

Project website: http://www.ideo.com/work/palette

Description: Palette is a systemic approach that supports physical and mental health by encouraging people to eat across seven color groups.

Design firms: IDEO and Hakuhodo
Website: IDEO.com
Client: Tokyo Design Week
Photographer: Patrick Fraser (patrickfraserphotography.com)

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“This is just a brilliant idea. Simple, useful, clear.” --Judge Jack Bredenfoerder

Project website: http://www.dcontinuum.com/content/portfolio/43/325/

Description: Coat Check is a concept chair design that seeks to encourage people to hang their coats up properly.

Design firm: Continuum
Website: www.dcontinuum.com
Industrial designer: Joey Zeledón

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“It’s really a move forward.” --Judge Tobias Harris

Description: LEOTUS Room A/C is an intelligent home appliance. Its modular system allows easy installation, full use of window, and energy efficiency with cold storage and smart-grid-compatibility.

Design firm: LEOTUS, founded by students from Rhode Island School of Design (RISD) and Brown University.
Designers: Eunice Jiye Kim, Yang He Yi
Engineer: Kipp Bradford
Researchers: Katherine Harty, Ploipailin Flynn, Beeni Mathew, Steven Hazeltine, Andre Dev, Andrea Hunter
Website: www.eunicekimjiye.com

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“This pitcher is technology, but it’s done at the simplest level. It’s the little simple things that matter. They make you smile or giggle.” --Judge Tobias Harris

Description: OTO is a pitcher that uses the ancient method of making ceramic instruments. I wanted to create objects that make sound and can be used in daily life. I used the flow of air and water to create a gentle sound.

Designer: Chika Nakayama
School: Parsons The New School for Design

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Description: Sustainably powered tri-fold flexible phone.

Design firm: Kyocera Communications industrial design team
Industrial designer: Susan McKinney
User experience designer: John Salisbury
UX/ID manager: Glen Oross

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Project website: http://designthatmatters.org/portfolio/projects/incubator/

Description: The goal of NeoNurture is to create a low-cost incubator and isolation unit for infant care in rural health clinics in developing countries. It uses locally available automobile parts and a familiar mechanical language, such as Toyota vehicles, which are found throughout the world.

Design firm: Design that Matters
Website: www.designthatmatters.com
CEO Design that Matters: Timothy Prestero
Designer/project manager: Tom Weis
Designers: Paul Sherwood-Berndt, Emily Rothschild
Electrician, systems engineer: Mike Donelly
Graphic designer: Huy Vu

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Description: The range, consisting of table, floor, wall and ceiling lights, seamlessly combines LED task light with ambient OLED (Organic Light-Emitting Diodes) illumination.

Design firm: Philips Design Website: www.philips.com
CEO & chief creative director: Stefano Marzano
Client: Royal Philips Electronics

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Project website: http://newsroom.orange.co.uk/2009/06/22/orange-pitches-glastonbury-solar-concept-tent/

Description: The Orange Solar Concept Tent explores how the Glastonbury Music Festival goers’ communication and power supply needs might be met in the future.

Design firm: Kaleidoscope
Website: www.kascope.com
Design intern: Brian Bjelovuk
Strategist: Finn McKenty
Project manager: Ramsey Ford
Industrial designer: James Krause
Client: Orange

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Description: The SELF CAMERA allows for a new way of capturing, editing and sharing pictures and videos, but more importantly, it allows us to express ourselves like never before.

Design firm: Manuelsaez & Partners
Website: www.manuelsaez.com
Creative director: Manuel Saez
Product designer: Jordi Borras
Graphic designer: Andrea Plenter
Designer: Ling Hsu

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Description: The SoftRemote is a gestured-based TV remote--twist, squeeze and pull to share media and engage with those around you.

Design firm: LUNAR
Website: www.lunar.com/softremote
Design lead: Ron Goldin
Designers: Alex Rochat, Nick Hausman

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Project website: www.indiodacosta.com/tex

Description: Express transportation system.

Design firm: Indio da Costa A.U.D.T
Website: www.indiodacosta.com
Team member: Guto Indio da Costa

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Description: OAO’s winning design proposal for the 2010 Olympic Medals began as a conceptual point of departure, with the application of the iconographic jewelry archetype, the locket. The first iteration of the design comprised of two sheets of material, held together by hidden magnets, which housed an internal cavity into which the winning athlete could insert a sentimental object, such as a photograph or lucky charm.

Design: Omer Arbel Office Inc.
Website: www.omerarbel.com
Project team: Omer Arbel, Mark Dennis, Chris Kirby, Shane Ellis
Commissioned by: Leo Obstbaum of the Vancouver 2010 Olympic organizing committee
Artwork: Corrine Hunt
Manufacturing: the Royal Canadian Mint
Metals: Teck Resources
Photography: Robert Keziere

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Description: The Volkswagon Rad is a tool that allows users to quickly and safely change a flat tire in the case of a car breakdown.

Designer: Ed Mangum

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